Lights, Camera, ACTION!!!
This year PTQ is taking a journey into area’s unexplored and I am taking
you along for the ride to share the ups, downs and all the in between. For the
past five or six years my students have been encouraging, begging, emailing and
posting on my facebook, requesting that I have my classes put on video. Now
it’s not that I am camera shy, I’ve been on dozens of TV and On Line quilting
shows in the past, and we often film live on the spot Utube videos for
PTQProductions, it’s been more of a challenge to find the right camera crew.
This might sound odd but I needed to know that the finished video would be, not
only of the highest quality, but also that it would be as close to being with
me in a class as possible. They say the hardest thing to do is to create the
same energy level of a “live class” setting, on an “in studio” filming. This
means that even after hours of endless takes and retakes and “A” shots and “B”
shots that I needed to know that when we where finished taping you would still
feel at least some of the crazy excitement that we share in class. I didn’t
want the video to end up looking and sounding like a college instructor
lecturing to class of sleeping students, and lets be honest, my biggest fear of
course was that it would end up all work and no play! After all, my whole out
look on free motion quilting is that it should be first and foremost FUN! Like
I always say... It’s not brain surgery... It’s Quilting. I have been looking
for the right film crew for the past five years... do you know how hard it is
to find a film crew that understands not only quilting but quilters with my
personality? Take it from me it’s harder then you might think. Then, last year
I was asked to film half a dozen episodes for Linda V. Taylor’s “The Quilting
School”. Before I was half way through the first episode I knew in my heart and
in my mind that this was the perfect set up, the perfect crew, and the perfect
everything to make the magic happen.
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The perfect crew !! The perfect place!! |
Knowing who you want to film your videos and
where you want to film them is just the beginning. Before leaving Crazy Horse
Production Studios, Jon (my partner and the business side of my brain) and I
booked an appointment to meet with everyone that would be involved while we
were all in Houston at Market and Festival. There where about six or maybe
seven or eight, people at that meeting... I couldn’t tell you exactly who was
there as I may have been to busy chatting with Linda and doodling in my note
pad while I should have been paying attention. If there is one thing I have
learned over the past 12 years, it this; know your strength’s and your
weaknesses. Handle what you are best at and have someone else you trust handle
the rest. I am not good at business meetings, contracts, any kind of paperwork
that involves writing or typing or anything other then drawing really. We can’t be good at everything and why would
we want to be? My philosophy in life is simply this; Find something that you
are passionate about and talented at and find a way to earn an income doing
just what you love. Don’t miss understand me, you need to know it takes hours
of hard work and strict determination to turn your passions into a business,
but when you love what you are doing, the 24 hour, 365 days a year it takes to
make a living with that passion, doesn’t seem nearly as hard as working a job
you hate 8 hours a day, 7 days a week.
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I LOVE to share tips, tricks, and new design ideas! |
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I LOVE to share my passion for quilting through lectures and trunk show! |
Jon took the lead at the meeting, knowing that
I was just there to answer short yes and no direct questions. Jon, Rick and
Todd discussed the over all feel of the videos, the time and length that the
finished product should be, the money... who pays what, when and why. They
agreed on a time date and location and before I knew it the business end of the
planning was complete. Coffee time! I can’t remember if we signed contracts of
intent but we probably did. Then the real work began. As soon as I arrived home
the emails started flooding in. Todd needed a brake down of the classes,
descriptions, content, some form of script, even though we all knew that I
would not be using a prompter and that I would surely re-script as we filmed on
the spur of the moment. He needed to know in advance what shots where the most
important to capture and when and where I would be talking directly to the
camera for my close up’s and when the camera should be focused just on my
stitching! It was all very over whelming. I was sure the emails should have
been going to Jon as they looked a lot like paperwork to me. When I filmed for the
TV episodes I just had to have Jon send them my class outline and make sure
that I brought lots of pretty samples to show. The hostess would ask me questions
that I would answer while I was quilting out the techniques we discussed, before I knew it someone would
yell “CUT” and the episode would be complete.
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Answer a few questions, quilt a little for the camera and Cut! |
So the emails kept coming and by
the time we headed out to The Crazy Horse Productions Studio I had lots of “paperwork”
printed out, ready to be filled in but nothing completed to hand to Todd when
we arrived. Truth be told... the last few emails, I just printed with out even
reading them, hoping that the quilting fairy would come along while I was
asleep and fill in all the information for me...The fairy never came! The
paperwork never got filled out...
This is where an awesome film crew
that understands us (when I say us, I mean those of us who pay more attention
to colour and design then questions and answers) comes into play... After we
arrived Todd had me answer a few simple questions and write out a paragraph or
two on what I wanted to see on the completed video. Then he worked it onto a “film
sheet” and broke it down into takes, retakes, “A” shots and “B” shots. Of
course I had no idea at this point what the difference between an “A” shot and
a “B” shot was, but I can tell you now that one is the close up where I am
talking to you or drawing on the white board and the other is me talking while
you are watching a close up of the quilting.
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Oh did we start filming already? Oops! |
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No one can see that I am wearing my glasses right? |
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No one will know you have your glasses on, we're doing a ZenSuedle Close Up! |
These are shot at different times
and then edited together later to make it look like it is all happening at the
same time. This allows the crew to reset the lights and camera angles for a
clear, more professional looking video when all is said and done. The trick is
remembering what I said when and where and which boots went with witch jacket
and don’t even get me started on the earrings and bracelets and necklaces that
went with each outfit. Oh and quick tip... remember to turn off your microphone between takes, you never know who might be listening in...
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They think my designs are really cool.... I can hear them... |
It takes about 4-6 hours to tape
1-2 hours of completed video with all the lighting and placement changes but it
is well worth it in the end. We managed to shoot 6 full length videos all
between 1 ½ and 2 hours in length in 3 ½ days, including all the photo shots
for promotion, adds, and the video covers. We started at the break of dawn.
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Yes Coffee first!! Hair and make up can wait!! |
Each morning after breakfast Linda would decorate my nails, just one of the
many perks at Crazy Horse Studio’s, while Rick and Todd prepared the lighting
and the sets.
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WOW it's like Linda is ZenSuedling my nails!! |
Then it was hair, make up and which outfit to wear. All the
samples were pre arranged in staging areas, the longarm machine was loaded with
jet black fabric (my favourite) and brightly coloured variegated threads and we
were filming every morning by 9 am. We usually started with the close ups, the
introduction and the thanks for joining us, and the step by step instructions
either on the white board or at the table.
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What! Am I saying hello and welcome to Quilt It With... or goodbye? |
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And here we go... bump-back-over |
Then it was time for a quick
lighting change, a quick cup of coffee, and then onto the close ups of the
stitch outs.
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A cup between takes always makes me smile! |
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And just like we saw it on the white board we'll just bump-back-over |
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WOW that adds Awesome texture doesn't it?!? |
We averaged about 4 ½ hours per video which allowed us to complete
one in the morning and another in the afternoon. Of course we had to stop for lunch,
a quick clothing change and let us not forget that Linda re-painted my nails
for every video, morning, noon and night!
I have never been so excited to
here “That’s a Wrap!!” on that final day of taping. We were so exhausted we
were lucky to remember our own names. Still the promo shots had to be done so a few quick clothing changes, some giggles and some smiles, and some fun super star poses close ups and I was sure we were done!
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Hurry I have a leg cramp and I'm falling!!! |
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I'm too cool for my own good here but just couldn't find the strength to smile. |
But just when I thought we were done...
it was on to all the final last minute details. We spent an entire day laying
out the look of the video covers, front and back, choosing the right fonts for
the headers, the perfect picture for the cover and the final details and
descriptions on the back. Then it was onto the business stuff... when and how
the videos would be released the cost of the finished product based on the
length of each completed video, the brilliant idea to release a “limited edition” case that would include all 6 videos at a special pre
order price...
Then it was time for Jon and me to pack everything up and make
the 37 hour drive home (I may have slept the whole time while Jon drove). Todd
and Rick got right to work editing the footage and completing the cases, and
creating the really cool intro we wanted. After all, you don’t think I’d do
videos with out a really cool intro do you?
Now as Jon works on adding the
video to our site, www.pattenthatquilt.com that is ready to be launched and Todd and Rick complete the
editing, I am working on the next group of video’s scheduled to be taped this
July. I can’t wait to see what awesome nail designs Linda comes up with. All in
all it was an awesome experience, but one that I would never have managed to
get through with out the awesome help of Jon, Todd, Rick and Linda. If you have
ever thought of creating your own videos to share and are looking for that
perfect crew like I was, I highly recommend that you contact Todd Fletcher at todd@crazyhorseproductions.net
at Crazy
Horse Productions Studios. Although they specialize in quilting they offer a
full range of video opportunities. I hope this blog inspires you to take the
next leap through that open door of success and happy filming... And
Remember...Smile there are real people on the other side of the camera and they
are all watching you!!!
I would like to take this blog
space to thank all my students that encouraged me to take this step and get
these videos done. I would also like to thank Linda V. Taylor, Rick Taylor and
Todd Fletcher at Crazy Horse Production Studio for making this such an awesome
experience. Also, although it goes with out saying... I would like to thank Jon
Vorich for arranging the opening of that door of opportunity, and handling all
the business stuff, with out him the creative side of my brain would only have
dreamed of creating a video to share rather then actually making it happen.
wow, would have loved to be there for that!!!!
ReplyDeletecontinue!!continue!!
Awesome! I can't wait to see the videos!!!
ReplyDeleteOh, I'd love to pick your brain! I started creating a video, and after several days of set design, sample-making, staging, video and audio testing, I had to reluctantly call it quits. Not for lack of enthusiasm and the right people, but due to push-back on the technical aspects of the equipment, and costs. Good for you to have all the pieces in place to make it happen!
ReplyDeleteSue, congratulations on your new videos, can hardly wait to see them !!!
ReplyDeleteOh Linda I know exactly what you are going through... we thought we could do it here at our studio... but not so much. By the time you get it all together and figure the cost of the equipment, lights, cameras, video programs for editing... it just goes on and on for ever. We just booked out time in with the crew and they made it all happen. It's so worth it to have someone... a real video crew do your videos. The hardest thing I did was get there and the truth is Jon drove while I slept.
ReplyDeleteThanks for writing this post - so excited for you!!
ReplyDeleteI wanted to point out a spelling error on the back of your DVD cover. In the paragraph for the second disk, "boarders" should say "borders." Hopefully someone caught that before too many are printed! :)
Congrats!! I can't wait for your videos to be released!! I took a class of yours at IQF last fall & you inspired me so much!!
ReplyDeleteThanks LoveBug I have sent an email to Todd who is working on the covers... looks like he caught it on the second proof... I was tooo excited to wait and posted it before I even looked it over... the art side of my brain just say a really cool DVD with my picture floating on one of my ZenSuedle designs lol
ReplyDeleteWe are on the final count down! The Limited Edition Collection is ready for pre sale! Now we are just waiting for the final up load of the web site!!! I will keep you posted but it looks like the complete 6 disk set will be offered at $200.00 (it's like getting one disk free) and shipping for all pre sale orders will be sometime in March! I am actually doing the happy dance!! This is soooo exciting!!! Remember ones the pre sale is done the Limited Edition will be gone forever.... that's just so sad.
ReplyDeleteOUR SITE IS LIVE www.pattenthatquilt.com !! LET THE PRE SALE OF THE LIMITED EDITION VIDEO BEGIN!!!
ReplyDeleteVideo sales are going great!!! thank you to everyone who has placed an order... if you would like to order before they are all gone please go to http://www.pattenthatquilt.com/Product/Product%20Pages/Video%20presale%20CDN-USA.html Happy quilting. We will begin shipping sometime in March 2012.
ReplyDeleteWe know have at single video's for sale on our site... just go to www.pattenthatquilt.com and click on the video page. I will try to post some pre views over the next week or two. Life has been crazy with the new fabric line coming out and lots of new things happening but I promise to add a new blog post very soon.
ReplyDelete